社団法人 日本ショッピングセンター協会


  Report on the Monthly Sales Statistical Survey of Shopping Centers
  November 2009

Sales SC Down 8.7% This November
Estimated Total SC Sales Figure Totals 2,119.9 Billion Yen
(Down 4.8% Compared with Same Month Previous Year)

Overview

The total sales figure for last November realized by existing shopping centers (SC) fell by 8.7% against that for the corresponding month of the previous year, thereby remaining negative for a fifteenth consecutive month with sales reaching their lowest level since the start of this survey in July 2002.

The worsening employment situation due to the economic recession, the government's declaration that the Japanese economy is in deflation and the murky economic prospects did little to provide any stimulatory factors and resulted in both a lower number of purchased units and lower expenditure per customer which consequently led to struggling sales figures.

Furthermore, an irregular succession of holidays early in the month, the decrease of customer numbers due to a new-type influenza and sluggish sales of winter clothes because of unseasonable warm weather all combined to bring SC sales down to a level 1.1 points lower than the previous month, thereby indicating a continuing severe situation for SC.

Notes

*This survey has been compiled from information obtained after sampling 1,000 SC according to location and size from among 2,877 SC - the total number of SC at the end of December 2008.
*This survey is based on the 542 SC samples obtained, the sample retrieval rate being 54.2%.
*The JCSC General Meeting of May 21, 2009 issued an announcement stating that the official total number of SC as of the end of December 2008 had been corrected to 2,980 on the basis of newly adapted SC standards. However, (estimated) total sales of SC for November are based on former standards and have been computed based on the total number of 2,918 SC in existence at the end of October 2009.


Change of Total Sales of Shopping Centers, Depart-ment Stores and Chain Stores compared with previous year

Term/Year/month (Number of SC)
S     C
Department
Stores
Chain Stores
Previously Established SC
Total of SC Tenants Anchor
Tenants
Year 2000 (185)
-3.4
-3.1
-3.7
-2.2
-5.1
2001 (255)
-2.2
-1.4
-3.3
-0.4
-5.2
2002 (328)
-2.1
-2.1
-2.1
-2.3
-2.1
2003 (462)
-1.6
-0.8
-2.4
-2.8
-3.2
2004 (522)
-1.7
-0.9
-2.9
-2.8
-3.5
2005 (550)
0.3
1.5
-1.9
-0.2
-2.6
2006 (523)
0.3
0.9
-0.7
-0.7
-2.7
2007 (515)
-0.0
0.3
-0.6
-0.5
-1.4
2008 (553)
-1.5
-1.1
-2.3
-4.3
-0.7
2009 Jan.~Mar. (533)
-6.7
-6.0
-8.3
-11.2
-4.0
Apr.~Jun. (538)
-6.0
-5.7
-6.8
-10.8
-3.4
Jul.~Sep. (505)
-7.7
-7.6
-8.0
-9.7
-3.6
Month 2008  Jan. (592)
0.0
0.3
-0.5
-2.1
-1.7
 Feb. (585)
0.8
0.4
1.4
0.9
1.9
 Mar. (587)
2.3
2.6
1.6
-1.2
1.4
 Apr. (575)
-2.5
-3.0
-1.5
-3.4
-0.8
 May. (581)
-2.3
-2.1
-2.6
-2.7
-1.1
 Jun. (592)
-2.9
-2.7
-3.1
-7.6
-0.9
 Jul. (585)
0.3
0.2
0.5
-2.5
0.9
 Aug. (572)
0.3
1.5
-2.1
-3.1
-1.0
 Sep. (580)
-1.9
-0.8
-4.2
-4.7
-2.2
 Oct. (582)
-3.0
-1.7
-5.6
-6.8
-1.6
 Nov. (571)
-1.3
-0.6
-2.9
-6.4
0.6
 Dec. (580)
-5.4
-4.7
-6.7
-9.4
-2.8
Month 2009  Jan. (567)
-4.4
-3.6
-6.2
-9.1
-2.7
 Feb. (570)
-7.5
-6.5
-9.4
-11.5
-5.4
 Mar. (573)
-8.3
-7.6
-9.6
-13.1
-4.0
 Apr. (567)
-5.6
-5.1
-6.8
-11.3
-3.7
 May. (573)
-5.6
-5.2
-6.5
-12.3
-2.0
 jun. (562)
-6.6
-6.4
-6.9
-8.8
-4.4
 Jul. (581)
-8.5
-8.3
-9.0
-11.7
-4.8
 Aug. (538)
-8.3
-8.3
-8.3
-8.8
-3.4
 Sep. (545)
-4.7
-3.8
-6.6
-7.6
-2.4
 Oct. (524)
-7.6
-7.3
-8.3
-10.5
-5.2
 Nov. (542)
-8.7
-7.7
-10.8
-11.8
-8.0
Source Japan Council of Shopping Centers Japan
Department
Stores
Association
Japan Chain Stores Association

 

Rate of Expansion in Sales of SC by Location and Type of Constituent member of SC

Constituent member of SC

Location (Number of SC)
Total Tenants Anchor Tenants
Total (542)
-8.7
-7.7
-10.8
Central Areas Large Cities (75)
-9.7
-9.7
-12.1
Medium Cities (80)
-10.3
-8.9
-12.7
Small Cities (31)
-11.1
-9.6
-12.6
Sub Total (186)
-10.0
-9.4
-12.7
Peripheral Areas (131)
-8.2
-6.2
-11.9
Suburban Areas (225)
-7.8
-6.2
-9.7

【comment】
Analysis based on sales results of SC by location, reveals that sales in central areas were -10.0%; those of anchor tenants standing out with -12.7% decline. SC sales in suburban and peripheral areas recorded single figure decreases with respectively -7.8% and -8.2%.

(notes)

■Size of City
Large Cities : Cities designated by government ordinance (Sapporo, Sendai, Chiba, Tokyo metropolis, Kawasaki, Yokohama, Nagoya, Kyoto, Osaka, Kobe, Hiroshima, Fukuoka, Kitakyushu)
Medium Cities :Cities that have a population of more than 150,000, excluding above‐mentioned cities
Small Cities :Cities that have a population of under 150,000

■Location (Divided by administrative district, but the explanation for area is tentative.)
Central Areas :Central cities that are accumulated by commercial function of cities, towns, villages concerned
Peripheral Areas :Areas that are around central areas and city function of commerce, administration, business, etc. exist moderately
Suburban Areas :Areas that are in the suburbs and residential areas, farmlands, etc. are spread out

 

Rate of Expansion in Sales of SC by Location and Region

Region
Location
(Number of SC)
Total Hokkaido Tohoku Kanto Chubu Hokuriku kinki Chugoku Shikoku Kyusyu・
Okinawa
Total (542)
-8.7
-6.7
-7.3
-8.7
-12.3
-8.8
-7.7
-11.6
-9.8
-6.6
Central Areas (186)
-10
-6.3
-7.4
-9.5
-14.0
-14.0
-10.6
-10.5
-11.0
-9.5
Peripheral Areas (131)
-8.2
-6.3
-8.8
-7.5
-11.6
-3.2
-10.4
-9.9
-12.2
-5.8
Suburban Areas (225)
-7.8
-8.8
-7.0
-8.6
-11.1
-8.8
-5.0
-12.7
-8.4
-3.8
Number of SC
542
15
32
189
51
42
124
28
14
47

【comment】
Analysis based on sales results of SC by region, reveals that sales in the Chubu (-12.3%) and Chugoku (-11.6%) regions decreased sharply with sales in the central areas of the Chubu and Hokuriku regions showing a remarkable drop of -14.0%. However sales in suburban areas of the Kinki region held at -5.0% as a result of favorable sales of casual clothes stores and discount stores.
Analysis based on results of cities designated by government ordinance, reveals that SC sales in Nagoya city continued to decrease, showing a worst of -14.4% with a remarkable unfavorable result for anchor tenants (-15.4%). This was followed by double figure decreases of sales in Hiroshima city (-12.6%) and the Tokyo Special Wards (-10.0%).
Sales in regions outside cities designated by government ordinance equally showed double figure decreases with -11.3% in both the Chubu and Chugoku regions.

(notes)

■Region
Hokkaido : Hokkaido 
Tohoku : Aomori, Iwate, Miyagi, Akita, Yamagata and Fukushima Prefecture 
Kanto : Ibaraki, Tochigi, Gumma,Saitama and Chiba Prefecture, Tokyo metropolis, Kanagawa and Yamanashi Prefecture
Chubu : Nagano, Gifu, Shizuoka, Aichi and Mie Prefecture
Hokuriku : Niigata, Toyama, Ishikawa and Fukui Prefecture
Kinki : Shiga, Kyoto, Osaka, Hyogo, Nara and Wakayama Prefecture
Chugoku : Tottori, Shimane, Okayama, Hiroshima and Yamaguchi Prefecture
Shikoku : Tokushima, Kagawa, Ehime and Kochi Prefecture
Kyusyu・Okinawa : Fukuoka, Saga, Nagasaki, Kumamoto, Oita, Miyazaki, Kagoshima and Okinawa Prefecture

Reference:
Contact below for any inquires in respect of the Survey.
Mr. Kotaro Zenpo of the Research Department
e‐mail address: zenpoh@jcsc.or.jp

to page top

Copyright (C) 2010 Japan Council Of Shopping Centers. All Rights Reserved.