社団法人 日本ショッピングセンター協会


  Report on the Monthly Sales Statistical Survey of Shopping Centers
  April 2009

Sales SC Down 5.6% This April
Estimated Total SC Sales Figure Totals 2,227.3 Billion Yen
(Up 0.3% Compared with Same Month Last Year)

Overview

The total sales figure realized this April by existing shopping centers fell by 5.6% against that for the corresponding month of the previous year, thereby remaining negative for a eighth consecutive month.

In spite of some positive factors, notably the ongoing enforcement of inventory adjustments and economic stimulus measures comprising highway toll rate reductions and lump-sum cash handouts which started being paid out in a number of districts, these proved insufficient to boost the economy as a whole and consumption levels remained as before at their low level.

In addition, the continuing shift toward low-priced products centered around PB goods together with a drop in per-customer spending and sluggish sales of spring goods due to unseasonable temperature changes in late April, all negatively affected sales.

However, with many negative factors leading the sales environment, there were also a few positive signs to be noticed namely sales of existing SC recovering by 2.7 points over last month (-8.3% in March) when compared to the corresponding month of last year and the yearly moving average, which had been experiencing a downward trend, stabilizing into a flat curve compared with last month.

Notes

*This survey has been compiled from information obtained after sampling 1,000 SC according to location and size from among 2,877 SC - the total number of SC at the end of December 2008. This survey has been compiled from information obtained after sampling 1,000 SC according to location and size from among 2,877 SC - the total number of SC at the end of December 2008.
We announced at the JCSC general meeting in May 21, 2009 that the total number of SC at the end of December 2008 was changed to 2,980 by the new adaptable standard of the SC. However we used the figures by the former standard in this survey.
*This survey is based on the 567 SC samples obtained, the sample retrieval rate being 56.7%.
*(Estimated) total sales of SC for April have been computed based on the total number of 2,886 SC in existence at the end of March 2009.


Change of Total Sales of Shopping Centers, Depart-ment Stores and Chain Stores compared with previous year

Term/Year/month (Number of SC)
S     C
Department
Stores
Chain Stores
Previously Established SC
Total of SC Tenants Anchor
Tenants
Year 2000 (185)
-3.4
-3.1
-3.7
-2.2
-5.1
2001 (255)
-2.2
-1.4
-3.3
-0.4
-5.2
2002 (328)
-2.1
-2.1
-2.1
-2.3
-2.1
2003 (462)
-1.6
-0.8
-2.4
-2.8
-3.2
2004 (522)
-1.7
-0.9
-2.9
-2.8
-3.5
2005 (550)
0.3
1.5
-1.9
-0.2
-2.6
2006 (523)
0.3
0.9
-0.7
-0.7
-2.7
2007 (515)
-0.0
0.3
-0.6
-0.5
-1.4
2008 (553)
-1.5
-1.1
-2.3
-4.3
-0.7
2009 Jan.~Mar. (533)
-6.7
-6.0
-8.3
-11.2
-4.0
Month 2008  Jan. (592)
0.0
0.3
-0.5
-2.1
-1.7
 Feb. (585)
0.8
0.4
1.4
0.9
1.9
 Mar. (587)
2.3
2.6
1.6
-1.2
1.4
 Apr. (575)
-2.5
-3.0
-1.5
-3.4
-0.8
 May. (581)
-2.3
-2.1
-2.6
-2.7
-1.1
 Jun. (592)
-2.9
-2.7
-3.1
-7.6
-0.9
 Jul. (585)
0.3
0.2
0.5
-2.5
0.9
 Aug. (572)
0.3
1.5
-2.1
-3.1
-1.0
 Sep. (580)
-1.9
-0.8
-4.2
-4.7
-2.2
 Oct. (582)
-3.0
-1.7
-5.6
-6.8
-1.6
 Nov. (571)
-1.3
-0.6
-2.9
-6.4
0.6
 Dec. (580)
-5.4
-4.7
-6.7
-9.4
-2.8
Month 2009  Jan. (567)
-4.4
-3.6
-6.2
-9.1
-2.7
 Feb. (570)
-7.5
-6.5
-9.4
-11.5
-5.4
 Mar. (573)
-8.3
-7.6
-9.6
-13.1
-4.0
 Apr. (567)
-5.6
-5.1
-6.8
-11.3
-3.7
Source Japan Council of Shopping Centers Japan
Department
Stores
Association
Japan Chain Stores Association

 

Rate of Expansion in Sales of SC by Location and Type of Constituent member of SC

Constituent member of SC

Location (Number of SC)
Total Tenants Anchor Tenants
Total (567)
-5.6
-5.1
-6.8
Central Areas Large Cities (77)
-6.0
-6.1
-3.1
Medium Cities (84)
-5.9
-4.5
-8.6
Small Cities (33)
-6.9
-7.2
-6.4
Sub Total (194)
-6.1
-5.7
-7.8
Peripheral Areas (143)
-5.9
-5.1
-7.3
Suburban Areas (230)
-5.1
-4.1
-6.2

【comment】
Sales figures of anchor tenants were bad with -6.8%.
Among these, sales in central areas of medium-sized cities scored a worst with -8.6% whereby a close-up view reveals sluggish sales of SC with department stores as anchor tenants. This reflects the impact of consumers holding back on purchasing high-priced items and fashion apparel.

(notes)

■Size of City
Large Cities : Cities designated by government ordinance (Sapporo, Sendai, Chiba, Tokyo metropolis, Kawasaki, Yokohama, Nagoya, Kyoto, Osaka, Kobe, Hiroshima, Fukuoka, Kitakyushu)
Medium Cities :Cities that have a population of more than 150,000, excluding above‐mentioned cities
Small Cities :Cities that have a population of under 150,000

■Location (Divided by administrative district, but the explanation for area is tentative.)
Central Areas :Central cities that are accumulated by commercial function of cities, towns, villages concerned
Peripheral Areas :Areas that are around central areas and city function of commerce, administration, business, etc. exist moderately
Suburban Areas :Areas that are in the suburbs and residential areas, farmlands, etc. are spread out

 

Rate of Expansion in Sales of SC by Location and Region

Region
Location
(Number of SC)
Total Hokkaido Tohoku Kanto Chubu Hokuriku kinki Chugoku Shikoku Kyusyu・
Okinawa
Total (567)
-5.6
-1.4
-3.2
-5.8
-7.7
-6.9
-6.0
-5.1
-5.4
-2.2
Central Areas (194)
-6.1
-3.1
-1.8
-5.4
-7.8
-13.2
-8.0
-8.7
-6.1
-2.9
Peripheral Areas (143)
-5.9
2.3
-6.3
-6.4
-9.9
-6.3
-5.2
-2.4
-12.1
-3.7
Suburban Areas (230)
-5.1
-3.8
-3.2
-5.9
-7.2
-5.7
-4.9
-2.6
-3.7
-0.8
Number of SC
567
17
30
196
58
44
128
29
17
48

【comment】
Sales in the Hokkaido region showed the smallest decline with -1.4%.
Among these, sales in peripheral areas realized a positive result with 2.3% whereby SC with new tenant leases and those increasing customer numbers through events did well.
On the other hand, sales in the Chubu region realized the worst figure (-7.7%). A large number of these SC suffered slow sales caused by lease termination by tenants.
Sales in the central areas of Hokuriku region and the peripheral areas of Shikoku region were a double-digit decrease with 13.2% and 12.1% each, both were affected by termination of tenants like Chubu region.

(notes)

■Region
Hokkaido : Hokkaido 
Tohoku : Aomori, Iwate, Miyagi, Akita, Yamagata and Fukushima Prefecture 
Kanto : Ibaraki, Tochigi, Gumma,Saitama and Chiba Prefecture, Tokyo metropolis, Kanagawa and Yamanashi Prefecture
Chubu : Nagano, Gifu, Shizuoka, Aichi and Mie Prefecture
Hokuriku : Niigata, Toyama, Ishikawa and Fukui Prefecture
Kinki : Shiga, Kyoto, Osaka, Hyogo, Nara and Wakayama Prefecture
Chugoku : Tottori, Shimane, Okayama, Hiroshima and Yamaguchi Prefecture
Shikoku : Tokushima, Kagawa, Ehime and Kochi Prefecture
Kyusyu・Okinawa : Fukuoka, Saga, Nagasaki, Kumamoto, Oita, Miyazaki, Kagoshima and Okinawa Prefecture

Reference:
Contact below for any inquires in respect of the Survey.
Mr. Kotaro Zenpo of the Research Department
e‐mail address: zenpoh@jcsc.or.jp

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